Maine Mineral Museum
Background The Maine Mineral and Gem Museum is being built to showcase geological history, display renowned mineral and rock collections. The museum is touching on subjects of history, culture, research and education. Challenge Show history in a contemporary way. Result - Shapes and shades. The new identity strives to attract new and old audiences through simplicity and recognition with inspiration from the shapes and shadows of the minerals. This identity system can be built upon in different exhibitions and events.